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If you want an effective way to communicate with hundreds, even thousands of people, look no further than a webinar. This modern tool enables you to present your ideas, products or services to tons of people all at the same time. All it takes is a few simple steps to plan out a webinar.

Step 1: Create a webinar presentation that gets people to take action.

Whether you are using the webinar to sell condos or tell them you are the best dentist in town, every webinar should have a call to action. That “call to action” could be go to my web site and buy my product …or it could be pick up the phone and schedule an appointment, but the goal of every webinar is to get the webinar attendee to DO SOMETHING! Never forget this.

Create a powerpoint presentation that educates and engages your attendees. Tell them exactly what you want them to do and how to do it. This is the most fundamental rule of webinar planning.

Step 2: Pick a webinar hosting company.

Choose a webinar hosting company that accommodates your needs and your budget. There are quite a few to choose from. If you anticipate less than 1000 attendees and you plan on doing several webinars in a year, I suggest using GoToWebinar.

Step 3: Set up your webinar.

Now that you have picked a webinar host, you will need to set up your webinar. Usually your hosting company will provide a set up page where you will be asked to provide a title, description, date, and time for your webinar. You will also be asked to set up any polls or surveys.

A poll is a great way to interact with your attendees. For example, you could ask, “Are you facing any of these obstacles in your field?” You could then give four possible obstacles and let your attendees vote for the one they face the most.

This will prompt them to acknowledge a problem they are not easily able to fix. They then see the results of the poll live on your webinar and realize there are others who have the same problems. In many cases, they see their need for help and want to buy your products or services.

Another great tool when setting up your webinar is the exit survey. Ask them if they enjoyed the webinar and what was their biggest take-away from the webinar. This is a great way to generate instant testimonials for your webinar replay or even your next webinar.

Also, ask them if they would recommend your product or service to their friends and family. If they answer “yes,” then pick up the phone and call them after the webinar because they have indicated they are a hot prospect and warrant a phone call!

Step 4: Create your own registration page.

After you set up your webinar, you need to invite your attendees. You can use the generic registration page that the webinar hosting company gives you, or you can create your own. I prefer to create my own so I can control the look and feel of the registration page. This also allows me to differentiate myself from all the other webinars out there.

Here’s a great tip: require FULL CONTACT information on your registration page. Then before the webinar begins, you can send them a reminder phone call. Afterwards you can follow up with your attendees because you will have their mailing address.

If you feel up to it, you can even offer a special price or package to encourage more sales.

Stephen Beck teaches individuals and small businesses how to grow their sales using webinars! He invites you to an amazing FREE weekly webinar to learn lots of tips for creating webinars. Hurry, these fill up fast! Lock in your spot here: http://www.WildlyWealthyWebinars.com.

Posted under Internet Marketing

There are a few webinar tools you will need to run a professional and effective webinar. Because the effectiveness of your webinar begins with the webinar set up.

Start planning your presentation by creating a webinar set-up sheet. On this sheet, list out the following:

- the GOAL of your webinar (sales, a phone appointment, education, etc.)

- your webinar TITLE (this should be benefit driven)

- what you plan to COVER on your webinar

- your STORY (This is “why” you are qualified to host your webinar.)

- CASE STUDIES (results of how you, or the people you have helped, have solved the “problem”)

- EDUCATION (This is when you can give them some of your best tips and tricks for their business.)

- ROAD BLOCKS to success (These might be setbacks your viewers could face.)

- CALL TO ACTION (This is where you encourage them to act on what you’ve shown them. Go to your website, buy your product or service, or call for an appointment.)

The second webinar tool is a background template for your powerpoint presentation. When you create your template, include these things:

-background graphic – Create or have someone else create an appealing, memorable graphic that communicates the message of your webinar. Use it as the background graphic on your master slide.

- your picture – Again on the master slide, insert your picture in the top left corner so that people can identify with you as a person. It also helps the audience to link a face with your voice.

-bullet points that show up when you click your mouse – Go to the “custom animation” option and have each line on your presentation appear when you click your mouse in the master slide.

- call to action url – In the master view, add a url at the top so that the “call to action” is available on each slide. The call to action should lead to a web site where your audience can take an action (buy button, phone number to call, email option form, etc.)

Finally, to set up your webinar, you’ll need these tools:

- webinar hosting – A webinar hosting account lets you present your audio and video to hundreds of people at the same time. A few webinar hosting companies include: GoToWebinar, Manexa, Omnovia, Web Ex and Adobe Connect

- registration web page – You can use the registration page given to you by the webinar hosting company or you can create your own (recommended). Remember to use benefit-driven language to entice them to register for your webinar. “What’s in it for them?”

-an autoresponder – Even after your viewers register, you will want to remind them of the coming webinar. Afterwards, you will definitely want to follow up with each one who attended.

So there you have it! A few webinar tools for creating your webinar. Set up your webinar right and there is no telling how successful your webinar will be!

Stephen Beck is an expert at showing individuals and small businesses how to explode their sales using webinars! He invites you to an amazing FREE weekly webinar to hear about webinar tools to set up your webinar! Hurry, these fill up fast! Lock in your spot here: http://www.WildlyWealthyWebinars.com.

Posted under Internet Marketing

You will be surprised at how fast you can start recording webinars once you have two computers and know a few tricks to get this done.

Broadcasting your webinar will take place from your primary computer (mac or pc). However, you should ensure that you get the most affordable prices because preparing any webinar in a rush can be very costly. Based on my experience, I found GoToWebinar by Citrix to be the cheapest solution on the market. They also offer you the possibility of having as many webinars as you want during the month. If you decide to use GoToWebinar, then you will be able to have up to 1000 participants at one time. The best part is that if you decide to prepare dummy webinars, then you will be able to do this as well.

If you are looking for a webinar service that will give you results and not headaches, then try recording with Camtasia. You will not have to worry about the strange files that other recording services have, and your webinar will be successful as opposed to recording and editing with other services.

With Camtasia you will be able to understand and record your webinar without any trouble that other services give. There are no crazy files for you to understand, and the best part is that your webinar will be a success. You cannot run the risk of something going wrong while you are recording, so get the best service available to get this done.

You will need to know a few things while you record webinars to prevent echo and feedback from getting in. It will be necessary to get a cord that has a 1/80 jack on each end from your nearest electronic store. To have a continuous loop, simply plug one end into the microphone and the other end into the hole for the headset. This will help you not to pick up any feedback and echo while you record webinars close to your computer. You can save recoding and editing for later.

You will need to resize your webinar to fit into the green recording box from Camtasia. This is not a complicated process, and all you have to do is hit the record button and then watch the sound levels. Now you are on your way to recording webinars professionally.

You will the render it to suit your special needs: web, CD, blog, etc. That is it! These are the guidelines that you need to know to record webinars that sound professional.

Stephen Beck likes helping others build their businesses through online webinars. Go get his free online business information at http://www.WildlyWealthyWebinars.com so that you canstart right away.

Posted under Internet Marketing

In my last series of articles, I discussed four types of webinars. With model number two, you can offer a free webinar to help promote your services. This is called a ”How-to Webinar.” If you have a complicated product to sell then this is perfect. You will teach people how to do things in this type of webinar. After that you will then offer your services if it is something that they do not want to tackle themselves. The mortgage industry for example is a great place that the ”How-to Webinars” will work perfectly.

Teaching people to do their taxes and probate are two examples that can be used from the example above. You can even teach them how to choose a qualified professional in this area. Once you have taught them all the things you planned, you will then offer your services to do these for them. You must make sure that you are living up to the standards that you have pointed out to them since after this they will be looking for a qualified professional to help them. You may guide them by indicating the top ten things to look for in a professional. Your competitors may be able to meet up to 5 of these. However, you must ensure that you outdo them by meeting all ten.

These types of webinars can be used as a tool to teach people about the new regulations and rules that have been implemented. One topic that could yield lots of money for any tax attorney would be how to tackle your taxes. The tax attorney can use the beginning of each tax season to put in place the “How-to Webinar” that will teach people about new changes and rules in this sector. They will see all the bureaucracy that is involved, and then he will show how he may help them.

Industries that are service related have not tapped into the benefits that “How-to Webinars” can give. But this is one area that could really use webinars. Any service industry can be highlighted in webinars; the topics that could be covered include: pre-qualifying people, making sales, setting up appointments, etc.

Which professionals could really use webinars? Well, realtors who are showing investors some under-valued properties or realtors who are promoting their services could effectively use webinars. Pediatricians or any other health care professional that is trying to educate their audience about the latest in their field could use webinars. They could then do follow up by setting an appointment with their viewers.

People who have insurance and do not know what to do are another group that can be reached with this type of service. The insurance salesman will simply show them all the plans that exist and explain to them which is best for certain groups of people. After he has done this on the webinar, he can then have a free one-on-one session to guide those people who do not have a clue about the best plan for them.

I am all for one-on-one consultations. I know they are necessary in some industries. However, I am talking about pre-qualifying everyone before I set those appointments. I am only setting up appointments with those who are interested and ready to buy.

A non-profit organization can benefit from webinars. Potential donors will hear about them, and after the webinar is finished, they may even be inclined to make a donation through the website that the presentation will mention. When it comes to making money online, there are endless options that “How-to Webinars” can tap into.

Stephen Beck likes teaching others how to grow their businesses through online webinars. Pick up his free online business information at http://www.WildlyWealthyWebinars.com

Posted under Internet Marketing